Sunday, May 3, 2009

Looking for some great advertising?

If your like me than your always looking for a great way to advertise your work. Well I've found you one! You've heard me talk about Blockhead Radio right? Well the station is growing by leaps and bounds! Advertising is way cheap. I'll let the boss man tell you all about :)

What kind of reach does BHR have and why would I benefit from advertising. BHR is an Internet radio station, so that means people all around the world can listen and do. Our top 5 countries are:

1. United States
2. Canada
3. U.K.
4. Israel
5. Australia

Our demographics are a split of 60% Artisans and 40% General Listeners. 70% Women and 30% Men. Ages vary from 12 years old to 71. Yep we got a grandma jammin' with us.

Why use Internet Radio for advertising? Simple, interactivity. With an audio commercial you have put a voice/personality to your site. When your ad is playing a banner is displayed in the player and the listener has the option to go to you site right then and there. Then the most 5 recent audio plays are kept in a list on the player and those link up to your site too. It opens in it's own window so you have the listeners complete attention.

We sell in stream audio/banner spots on CPM. That way you know that 1000 people will hear your ad. CPM is frequently used in advertising to represent cost per thousand (where M is the roman numeral of 1000). When used in advertising it relates to the cost per thousand page impressions. Using the CPM model the advertiser is guaranteed that a minimum number of listeners will hear their ad.

The cost is $15.00 CPM. Advertiser is responsible for supplying a 240 pixel square banner and link to information. Please provide us with a couple sentences describing your site and we will do a script and voice over. You can renew your ad for $7.50 for another 1000 impressions.

If you have any questions or would like to setup and ad please email us at

Would You Like A Jingle For Your Ad?

How would you like a catchy jingle for your ad? This special $30 offer for a low cost jingle will boost your image and grab the listeners attention! Singer/Songwriter Mike Burnes is available for this.

One quick more answer. When checking your Goggle Analytics/Incoming URL's the incoming link from the player is:

And if you love me (and I know you do!) you can ask for me to be the voice of your ad when you purchase it! Just go to their artfire (no account needed) to order now!

1 comment:

MagdaleneJewels said...

Thanks Ruthie for sharing your advertising insights! I would love to learn more about CPM and just advertising on BHR - missed some shows the past few weeks so I feel so behind. Would love some help catching up. Somehow I feel Etsy is not promoting us at all!
Expect a convo shortly!